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Since its creation at the end of 2014 in Lyon, Lepermislibre shook up the marketdriving school. To respond to changing consumption patterns, the Lyon-based company has digitized the learning of highway and driving code.
“Our platform allows online training with great flexibility and connects candidates and teachers to complete driving hours. Today, we federate a community of 900 independent teachers present in more than 500 cities and have attracted more than 360,000 candidates with our model billed up to 30% less than a traditional driving school”Explain Romain Durand who co-founded Lepermislibre with Lucas Tournel.
Between its positioning adapted to the expectations of digital natives and competitive prices, the company of 80 employees is experiencing strong growth and should achieve a turnover of 14.8 million euros in 2022. “We are aiming for between 45 and 50 million euros in turnover in 2025 and want to achieve operational profitability in 2024”said the general manager.
IPO: subscription commitments of 5.3 million euros for Lepermislibre
To finance development projects, managers have chosen a Initial Public Offering.
“An introduction on the Euronext Growth Paris market will bring us notoriety while reinforcing our image of excellence and transparency”, explains Romain Durand.
The operation takes the form of a capital increase of approximately 8 million euros, which may be increased to 9.2 million euros in the event of full exercise of the extension clause and to 10.6 million euros in the event of full exercise of the over-allotment option.
The price of the new shares was set at 3.83 euros and the subscription period runs until February 7 for the fixed price offer. Lepermislibre has already received subscription commitments for an amount of 5.3 million euros, including 3.8 million euros fromEiffel Investment Group and 1.5 million euros of NextStage AM.
The Lyon-based start-up Mounki is accelerating the digitalization of driving schools
Lepermislibre wants to set up in towns with fewer than 50,000 inhabitants
This sum will be invested in three strategic areas: the development of notoriety with communication campaigns, the densification of the territorial network and the diversification of the offer.
“We need to strengthen our presence in towns with fewer than 50,000 inhabitants where we have very little presence. We also want to enrich our offer, in particular by offering our own insurance integrating the potential of data in the targeting of drivers”, details the director. This roadmap should lead Lepermislibre to weigh 3% of the market within two years against less than 1% currently.